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Go Run For Fun ventures to Aden Country Park

INEOSHundreds of children took part in the INEOS GO Run For Fun® event on Monday 30th March at Aden Country Park, Mintlaw, cheered on by crowds of supporters and campaign mascot Dart.

Around 700 children from the Mintlaw and Peterhead areas took part in the event before it continued on its journey across Scotland (30th March -2nd April).

The run came to Mintlaw at a time when childhood obesity is high on the agenda in Scotland. Official health service statistics show one in four youngsters were classed as clinically obese or severely obese in 2013-2014, up by almost 400 on 2012-13.

Chair of Aberdeenshire Council’s Education, Learning and Leisure Committee, Councillor Isobel Davidson, said: “This event is a great opportunity for local children to get together and meet others in a fun sporting environment as well as encourage them to have a healthy lifestyle.

“Events like these are excellent for promoting positive attitudes towards participation in physical activity and encouraging children to reach their full potential through sport and physical education.”

The Go Run For Fun campaign, which aims to encourage kids to get off the couch, give the TV a rest and get active, is backed by a number of sporting heroes, including former 60m world champion and current world record-holder Colin Jackson.

Last month European 400m hurdle champion, Perri Shakes-Drayton, and 2014 English Fell Running Champion, Victoria Wilkinson, joined children in Darlington for the first 2km GO Run For Fun challenge of 2015.

With more than 100 events and 50,000 runners under its belt, the campaign aims to get 100,000 children running by 2016 - making it the biggest children’s running initiative in the world.

The GO Run For Fun series is the idea of Jim Ratcliffe, owner of INEOS, one of the UK’s largest manufacturing companies, who announced a £1.5m donation spread over three years to establish a new charitable foundation to encourage children to run for fun.

Jim Ratcliffe said: “I’m passionate about getting as many children running as possible as early as possible. The idea is simple – to get children out of the house having fun. It is not rocket science.  Running is the basis of so many great sports. If our children can catch the running bug early, they’re more likely to stick to it, and this can only lead to them having more active and healthier lifestyles in the future.”

Moving more is an important part of tackling childhood obesity which is fast-becoming one of the leading areas of public health concern in Scotland.

Events like GO Run For Fun are a great way to get children to keep fit and enjoy sport with their friends, in a fun and relaxed environment.

For more information and to enter your child for INEOS GO Run For Fun events happening near you, or to register your local club or school’s interest in joining our campaign, please visit: www.gorunforfun.com.